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Leo Burnett Business
300 Park Avenue South
New York, New York 10010
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646-840-8350

Lisa Abbatiello

CEO, Leo Burnett Business

646-840-8350

Billie Smith

EVP Director of Talent Management

billie.smith@leoburnett.com

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Global

Cannes Lions Count

Below is Leo Burnett's updated award count for the 2015 Cannes Lions International Festival of Creativity. Please note that the below includes wins from Lions Health.


Grand Prix:

• Leo Burnett Toronto/London/Chicago – P&G Always “#LikeAGirl” – PR: Brand Voice (including storytelling)
• Leo Burnett Mexico – P&G Always "Intimate Words" - Health & Wellness: OTC Products/Devices


Glass:

• Leo Burnett Toronto/London/Chicago – P&G Always “#LikeAGirl”
• Leo Burnett Beirut – KAFA “Vote For Us. We’ll Vote For You”


Titanium:

• Leo Burnett Toronto/London/Chicago – P&G Always “#LikeAGirl” – Titanium & Integrated
• Leo Burnett Buenos Aires – Samsung “Safety Truck” – Titanium & Integrated


Gold:

• Leo Burnett Toronto/London/Chicago – P&G Always “#LikeAGirl” – Film: Viral Film
• Leo Burnett Paris – Heaters “37 Days” – Film Craft: Production Design/Art Direction
• Leo Burnett Paris – Heaters “37 Days” – Film Craft: Achievement in Production
• Leo Burnett Sydney – Australian Bureau of Statistics “Run That Town” – Creative Data: Creative Data Enhancement
• Leo Burnett Buenos Aires – Samsung “Safety Truck” – Cyber: Spatial Tech (including digital installation/exhibit)
• Leo Burnett Toronto/London/Chicago – P&G Always “#LikeAGirl” – Cyber: Social Video
• Leo Burnett Toronto/London/Chicago – P&G Always “#LikeAGirl” – Cyber: Community Building/Management
• Leo Burnett Beirut – Sakker el Dekkene (Stop the Shop) “Lebanon 4 Sale” – Media: Use of Events & Stunts
• Leo Burnett Toronto/London/Chicago – P&G Always “#LikeAGirl” – Media: Use of Digital Content
• Leo Burnett Toronto/London/Chicago – P&G Always “#LikeAGirl” – PR: Integrated Campaign led by PR
• Leo Burnett Buenos Aires – Samsung “Safety Truck” – Outdoor: Transit
• Leo Burnett Paris – Association Noemi "The Eyes of a Child" - Health & Wellness: Film: Fundraising & Advocacy
• Leo Burnett Toronto/London/Chicago – P&G Always “#LikeAGirl” – Promo & Activation: Fast Moving Consumer Goods
• Leo Burnett Buenos Aires – Samsung “Safety Truck” – Promo & Activation: Use of Ambient in a Promotional Campaign
• Leo Burnett Toronto/London/Chicago – P&G Always “#LikeAGirl” – Direct: Fast Moving Consumer Goods


Silver:

• Leo Burnett Buenos Aires – Car One “Psychologist” – Film: Cars, Other Vehicles, Auto Products and Services
• Leo Burnett Frankfurt/Thjnk – McDonald’s Germany “Popov, The Clown” – Film: Restaurants & Fast Food Services
• Leo Burnett Madrid – Loteria de Navidad “There Is No Bigger Prize Than Sharing” – Film: Entertainment and Leisure
• Leo Burnett Chicago – Allstate “Social Savvy Burglar” – Titanium & Integrated
• Leo Burnett Toronto/London/Chicago – P&G Always “#LikeAGirl” – Branded Content & Entertainment: Original Branded Digital or Social Media
• Leo Burnett Buenos Aires – Samsung “Safety Truck” – Cyber: Innovative Use of Technology
• Leo Burnett Beirut – Johnnie Walker “Keep the Flame Alive” – Cyber: Response/Real Time Activity (including crowdsourcing)
• Leo Burnett London – Karma Nirvana “Suffocation” – Design: Photography
• Leo Burnett London – Karma Nirvana “Suffocation” – Media: Use of Print
• Leo Burnett Mexico City – Always “Intimate Words” – PR: Brand Voice (including storytelling)
• Leo Burnett Toronto – Bell Media (TSN) “Serena” – Outdoor: Adapted Billboards & Outdoor Posters
• Leo Burnett Sao Paulo – Fiat “Safety Wi-Fi” – Outdoor: Transit
• Leo Burnett Paris – Association Noemi "The Eyes of a Child" - Health & Wellness: Film: Fundraising & Advocacy
• Leo Burnett Toronto/London/Chicago – P&G Always “#LikeAGirl” – Direct: Use of Social Audience in a Direct Marketing Campaign
• Leo Burnett Buenos Aires – Samsung “Safety Truck” – Promo & Activation: Use of New Technology in a Promotional Campaign
• Leo Burnett Buenos Aires – Samsung “Safety Truck” – Promo & Activation: Public Health and Safety and Public Awareness Messages
• Leo Burnett Milan – P&G Always “BackMeApp” – Mobile: Corporate Image & Communication


Bronze:

• Leo Burnett Paris – Heaters “37 Days” – Film: Other Consumer Products, Including Durable Goods
• Leo Burnett Paris – Heaters “37 Days” – Film Craft: Use of Original Music
• Leo Burnett Dubai – Du “Too Informative” – Film Craft: Production Design/Art Direction
• Leo Burnett Beirut – Johnnie Walker “Keep the Flame Alive” – Cyber: Use/Curation of Images
• Leo Burnett Toronto – Leo Burnett “Christmas Wrapping Paper” – Design: Self Promotion
• Leo Burnett Frankfurt/Thjnk – McDonald’s “The Burger Report” – Design: Large Business
• Lapiz Chicago – The Mexico Board of Tourism “Snow Graffiti” - Design: Sculptural
• Leo Burnett Sao Paulo – Marcio Auerilio – Cyber: Young Lions
• Leo Burnett Chicago – Allstate “Social Savvy Burglar” – Media: Use of Events & Stunts
• Leo Burnett Toronto/London/Chicago – P&G Always “#LikeAGirl” – Media: Fast Moving Consumer Goods
• Leo Burnett Chicago – McDonald’s “Bluebird” – Media: Use of Social Platforms
• Leo Burnett Sydney – Canon “Shine” – Media: Use of Digital Content
• Lapiz Chicago – Allstate “#SendBadLuck” – Media: Use of Social Platforms
• Leo Burnett Istanbul – Samsung “Hearing Hands” – PR: Events & Experiential (including stunts)
• Leo Burnett Beirut – Johnnie Walker “Keep the Flame Alive” – PR: Other Consumer Products
• Leo Burnett Beirut – KAFA “Vote For Us. We’ll Vote For You” – PR: Public Affairs & Lobbying
• Lapiz Chicago – Mexico Board of Tourism “Los Cabos Reselfies” – PR: Influencer Communications
• Leo Burnett Sao Paulo – ABTO “Bentley Burial” - Creative Effectiveness
• Leo Burnett Mexico City – Always “Intimate Words” – Outdoor: Live Advertising & Events
• Leo Burnett Tailor Made (Sao Paulo) – ABTO "Donation Badges" - Health & Wellness: PR: Fundraising & Advocacy
• Leo Burnett Chicago - Allstate “Social Savvy Burglar” – Direct: Use of Social Audience in a Direct Marketing Campaign
• Leo Burnett London – Karma Nirvana “Suffocation” – Direct: Charities, including Fundraising, Donations and Appeals
• Leo Burnett Istanbul – Samsung “Hearing Hands” – Promo & Activation: Product Launch/re-Launch or Multi-Product Promotion
• Leo Burnett Toronto/London/Chicago – P&G Always “#LikeAGirl” – Promo & Activation: Use of Social Platform(s) in a Promotional Campaign
• Leo Burnett Melbourne – SPC Ardmona “#MyFamilyCan” – Promo & Activation: Food & Drinks (including alcoholic drinks)
• Leo Burnett Milan – Samsung “Samsung Smart Play-Board” – Promo & Activation:Corporate Image and Communication
• Leo Burnett Chicago – Allstate “Social Savvy Burglar” – Promo & Activation: Integrated Campaign led by Promotion and Activation
• Leo Burnett Sao Paulo – Jeep “To Istanbul” – Press: Cars
• Leo Burnett Dubai – McDonald’s “Alley” – Press: Restaurants & Fast Food Outlets
• Leo Burnett Dubai – McDonald’s “Hotcakes” – Press: Restaurants & Fast Food Outlets
• Leo Burnett Melbourne – Honda Australia “Herpestes Auropunctatus/Indian Mongoose” – Press: Copywriting