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Leo Burnett Business
300 Park Avenue South
New York, New York 10010
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Lisa Abbatiello

CEO, Leo Burnett Business


Billie Smith

EVP Director of Talent Management

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Grand Prix and Gold: Best of Eurobest

Last night at the 2011 Eurobest Awards in Lisbon, Leo Burnett Zurich picked up the coveted Grand Prix in PR for the Swiss Tourism campaign “Holidays Without Internet,” and Leo Burnett Madrid took Gold in the Integrated category for the highly innovative Sony Playstation campaign “Mr. Lee, Tailor to Superheroes & Villains.”
The network also picked up four additional Golds in Design (2), Print and PR. In total, Leo Burnett won 21 Eurobest Awards: one Grand Prix, five Gold, five Silver and ten Bronze.
Eight offices contributed to this outstanding creative performance – Zurich, Madrid, Milan, Brussels, Frankfurt, Moscow, Bratislava and Istanbul.
The Network ranked the “3rd Most Awarded Network” in Europe, and Leo Burnett Zurich the “3rd Most Awarded Creative Agency” in Europe.

Grand Prix

Swiss Tourism “Holidays without Internet” (Zurich) – PR


Gold – Sony Playstation “Mr. Lee. Tailor to Superheroes & Villains” (Madrid) – Integrated

Gold – Fleurop “Broken Vase” (Zurich) – Print

Gold – Sony Playstation “Mr. Lee” (Madrid) – Design

Gold – Emmentaler Cheese “Gotthelf” (Zurich) – Design

Gold – Swiss Tourism “Holidays without Internet” (Zurich) – PR


Silver – P&G Bounce “Pants, Dress, Shirt” (Madrid) – Print

Silver – Swiss Life “Never want children, Not interested in getting married, She’s my everything, Life’s working with you, You are the only woman” (Zurich) – Print

Silver – Audi “110 Steps” (Moscow) – Media

Silver – Fleurop “Broken Vase” (Zurich) – Outdoor

Silver – Swiss Life “Life Insurance campaign” (Zurich) – Outdoor


Bronze – Fiat “Prank Call” (Brussels) – Radio

Bronze -J&T Bank “Deposits” (Bratislava) – Radio

Bronze – Fiat “Prank Calls” (Brussels) – Direct

Bronze – Fiat “Prank calls” (Brussels) – Promo & Activation

Bronze – Jeep “Twitter Puzzle” (Madrid)

Bronze – Fiat “Cinema Challenge” (Frankfurt) – Media

Bronze – Sony Playstation “Cities Poster, Yellow Poster, Blue Poster” (Madrid) – Print & Poster Craft

Bronze (2) – Avis Blood Donation “Save a Life” (Milan) – PR

Bronze – Private Pensions “Give 100 TL, Get 125 TL Back” (Istanbul) – PR