Leo Burnett Welcomes Mick McCabe as Chief Strategy Officer
Today, Leo Burnett announces the hire of Mick McCabe as Chief Strategy Officer for Leo Burnett North America. McCabe will oversee the strategy department, ensuring strategy-focused brands that deliver top creative product. McCabe has nearly 20 years of planning experience and is considered a revolutionary thinker within the industry. McCabe believes Leo Burnett is an agency that has "tremendous momentum and a hunger for great creative." McCabe will officially begin his role as Chief Strategy Officer on October 23, 2012.