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Leo Burnett Company, Limited
175 Bloor Street East, North Tower
Toronto, Ontario M4W 3R9
Canada

http://www.leoburnett.ca
+416 925 5997

Margaret Arnold

SVP, Director, Human Resources

margaret.arnold@leoburnett.ca

EVP David Kennedy

COO & GM

david.kennedy@leoburnett.ca

Lisa Morch

VP, Director of Knowledge Mgmt

lisa.morch@leoburnett.ca

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São Paulo

Sao Paulo Wins at One Club Auto Show Event

Fiat 'Letters' named best Print/Outdoor campaign.

Leo Burnett Tailor Made Sao Paulo's innovative campaign for Fiat took top honors in Print/Outdoor at the North American International Auto Show in Detroit.

The organizers of the annual show partnered with the One Club to award the year's top automotive advertising. Sao Paulo's "Letters" campaign, which won one of the five prizes handed out, uses typographical optical illusions to discourage texting while driving.

Have a look in the gallery above.