#SXLB: Avner Ronen, CEO & Cofounder, Boxee
CEO and cofounder of Boxee Avner Ronen revolutionizes the way we watch tv, rather, the way we watch content.
We talk to Avner Ronen, CEO and cofounder of Boxee about his vision for the future of television. As the world of television and Internet collide, he believes that consumers will place more importance on ownership of content and the video discovery process. In turn, he prescribes this shift as an opportunity for advertisers to create more cohesive, branded experiences.