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Rupert Runewitsch

Head of Social + Mobile

rupert.runewitsch@leoburnett.com

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Brussels

Leo Burnett and Brussels Philharmonic Make Music

Leo Burnett Brussels in partnership with former Golden Globe and Oscar winning broadcast orchestra, Brussels Philharmonic, have joined forces to promote the launch of 12 classical ringtones based on recordings from the major symphonic production house. This set of ringtones was created in an effort to spread classical music amongst the Belgium community. Instead of hearing a standard ringtone, the 12 million mobile phone users of Belgium now have the option to download a free ringtone from the Brussels Philharmonic website. Ringtones are also available to download on iTunes. With the launch of the ringtones, Brussels Philharmonic believes this is the next logical step in spreading awareness of classical music.