#ObliterateHate With a Missile for Peace
Leo Burnett London in support of UK-based world peace organization, Peace One Day, has challenged the D&AD White Pencil Brief, with a hate-obliterating missile. Twenty feet of website and twitter-charged evil, the "Missile for Peace" offers participants an opportunity to air their grievances using the hashtag #obliteratehate. On International Peace Day, Friday, September 21, watch the social media movement come to a head with a live-stream obliteration of hate and the launch of peace. Join the mission at missileforpeace.com.