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Leo Burnett Business
300 Park Avenue South
New York, New York 10010
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646-840-8350

Lisa Abbatiello

CEO, Leo Burnett Business

646-840-8350

Billie Smith

EVP Director of Talent Management

billie.smith@leoburnett.com

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Big Food Cover

Debunking the Big Myth Behind ‘Big Food’

February 17th 2017

A new study by Leo Burnett shows that eating and purchasing behaviors are more segmented than once believed

Leoscope - Moneyball - Super Bowl

The 5 Things a Strategist Looks for When Watching Super Bowl Commercials

February 3rd 2017

How the biggest day in advertising can influence your brand’s marketing (even if you don't buy airtime).

London Predictions 2017

Leo Burnett London Predictions: 2017

January 10th 2017

Read a collection of trends and predictions from the U.K.’s in-house experts and partners

Lowjump LeoScope

Laughter Is the Best Medicine: How Humor Changed Health Insurance

December 20th 2016

Leo Burnett helps UnitedHealthcare find its comedic side and stand out in a sea of sameness

LeoScope - Michael Siegenthaler

Programmatic: The ‘Magic Robot’ in the Room

December 15th 2016

Leo Burnett EVP, Director of Content Michael Siegenthaler discusses his role at the agency and how data-driven advertising is transforming the industry.

LeoScope - Lisa Ivy

What’s Your Brand’s ‘Lemonade’? Marketing Lessons From Beyonce

December 1st 2016

Three ways Queen Bey can teach us to connect with a new era of consumer, writes Leo Burnett Senior Strategist Lisa Ivy

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