R.I.P. the Native Mobile App, 2008-2017
June 23rd 2017
Apps are responsible for changing the world, but their days might be numbered, as Leo Burnett Emerging Technologies Director Danny Ryback explains
Five Ways to Turn Around a Client Relationship in Distress
May 16th 2017
Here’s some advice from Leo Burnett EVPs Kara Henry and Nicolas Chidiac: Maintain a ferocious focus and genuine humility to fix your problems
More Data, More Problems? Why Data Isn’t Always the Answer
April 28th 2017
In the rush to analyze the numbers, there’s one essential question that we need to ask first, says Suzanne Michaels, EVP, creative innovation
Nerdy Is the New Sexy: How Adobe Is Giving Us the Tools to Transform Creativity
April 10th 2017
Leo Burnett’s SVP, group analytics director, Caitlin Winkworth, debriefs us on her visit to the Adobe Summit
How Voice Technology Is Changing the Way Brands Talk to Consumers
March 31st 2017
As sight and touch give way to voice and sound, serving ads will get even more personal and conversational, writes Leo Burnett Strategy Director Chadi Saab
Debunking the Big Myth Behind ‘Big Food’
February 17th 2017
A new study by Leo Burnett shows that eating and purchasing behaviors are more segmented than once believed