#AWXI: Where Design ends and Advertising Begins
SVP Group Design Director Alisa Wolfson joins a panel discussion with Contagious, P&G and Turner Duckworth for LB's featured #AWXI session.
In the screen age, there are no longer clear lines between design and advertising, experience and message, brand and campaign. In fact, it is becoming increasingly difficult to even define these once familiar terms. In our featured Advertising Week session today at Noon at BB Kings, David Turner and Bruce Duckworth, founders of international brand design company Turner Duckworth join Alisa Wolfson, EVP, Head of Design at Leo Burnett and Amy Brusselback, Director of Design, Global Hair Care & Color at P&G, in a conversation about the intersection of advertising and design. Moderated by Paul Kemp-Robertson of Contagious Magazine, the seminar covers how to brief and manage agencies of different proficiencies to provide what brands need to thrive in the screen age - truly seamless communications centered on the power of a big idea.
Check out the panel in person or watch the live stream embedded below and follow the conversation at #admeetsdesign #AWXI.
Editor's note: A few weeks back, Leo Burnett welcomed Turner Duckworth as a group partner in design. Check out how our design philosophies perfectly align in this video on the announcement.