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Emirates Airline Names Leo Burnett Dubai as Creative Agency

Agency wins creative account covering Middle East and North Africa markets

Leo Burnett Dubai has won Emirates Airline’s creative business starting in June for the Middle East and North Africa (MENA) region. The account will include strategy and creative development to support the Emirates business in the region.

Kamal Dimachkie, executive regional managing director at Leo Burnett Dubai, said, “Emirates has been a force in the region and is a global leader in the field of travel. Just like it has redefined the industry in which it operates, the Emirates brand continues to lead and to innovate. … We will support them with daring ideas and lateral communication solutions that enable them to achieve their objectives.”

This marks the third major new business win for the Dubai office following the FGB announcement in January and the Dubai Wholesale City win to help launch the project to global audiences.