“Mala Suerte” Brings Good Fortune for Lapiz at the ANA Multicultural Awards
Last night, Lapiz took home the grand prize in the Hispanic category at the ANA Multicultural Awards for Allstate's #ENVIAMALASUERTE campaign. This campaign, which launched during the World Cup, encouraged fans to send bad luck to rival teams on social media. Another Allstate entry, Premios Tu Mundo, was also a finalist in the category. Congratulations to the hardworking Lapiz team who made this a reality!