Mark Tutssel Named Jury President for 2015 London International Awards
Leo Burnett Worldwide Global Chief Creative Officer Mark Tutssel will be a jury president at this year’s London International Awards (LIA). He will lead the Non-Traditional Jury, which judges work that is “unexpected and unconventional,” Tutssel said.
“Our ideas need to move at the speed of culture and land with seismic strength. They need the impact to shape attitudes and transform behavior. More than ever before, successful brands need to be guided by creative intuition and fuelled by bravery. The Non-Traditional category is where you’ll find them,” Tutssel continued. “After all, world-changing ideas never come from comfort zones.”