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Leo Burnett Company, Limited
175 Bloor Street East, North Tower
Toronto, Ontario M4W 3R9
+416 925 5997

Margaret Arnold

SVP, Director, Human Resources

EVP David Kennedy


Lisa Morch

VP, Director of Knowledge Mgmt

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LeoScope - Fran Diamond

How Retailers Can Level Up by Applying Gaming Innovations

October 12, 2017

VR and AR aren’t just for playing around. Here’s what retailers can learn from gamers, writes Arc Vice President, Strategy Director Fran Diamond

China McDonald's Self-Service

Leo Burnett China Promotes McDonald’s Self-Service Kiosk Launch

December 8, 2016

Campaign shows off new technology with in-store and online activation

Marcello - LeoScope

How Brand Purpose Can Help Guide Advertising Strategy at Rio Olympics

August 16, 2016

Navigate the proliferation of screens and narratives to curate content and achieve relevancy, says Leo Burnett US Chief Strategy Officer Marcello Magalhaes

LikeAGirl 3.0 - Keep Playing - YouTube

Always #LikeAGirl Empowers Young Female Athletes to Keep Playing

June 28, 2016

Leo Burnett’s campaign for P&G Always tackles why so many young girls quit sports

LeoScope - Chris Walts

Understanding the Virtual Hype Machine

April 18, 2016

VR might not be for every brand, but Leo Burnett London’s Chris Walts offers primer on how to get started

Esurance - Q&A - Moneyball

How Esurance Won the Social Bowl

February 9, 2016

Leo Burnett Creative Directors and Esurance’s CMO talk tactics in our Q&A

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