London, United Kingdom



Raise Your Arches


"Raise Your Arches" turns the iconic Golden Arches into a raised pair of eyebrows to celebrate the universal invitation to grab a Maccies. The campaign scaled to more than 30 markets across the globe. Watch here as a whole office marches to McDonald’s for lunch after one worker raises her arches.

Leo Burnett London

40 Chancery Lane

London, WC2A 1JA

United Kingdom

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